Category: Apps Development

Smartphones and high internet speed have penetrated our lives at a phenomenal level. From handling a grocery haul to watching your favorite OTT series and attending classes to playing your favorite sport on the field with your favorite team of players, our lifestyle is influenced by mobile devices. Today, businesses harness mobile app development services to engage their audiences with exclusive apps. Powered with the most advanced technologies and frameworks, Softqubes has built a revolutionary mobile app for a vibrant sports community in USA.

This blog explains the entire process and our key deliverables, which transformed the pickleball game experience into absolute fun and delight, all within a comprehensive app.

About The Project

Our client hired Softqube Technologies to create a versatile gaming app for a thriving sports community that loved playing pickleball. They wanted a centralized hub for players to access diverse features and customized services. The app should cater to various needs of players of different levels, such as casual players, competitive players, and coaches. Overall, the app should cover the needs of the entire pickleball sports community.

Casual players wanted to play friendly matches, while competitive players looked forward to tournaments, and coaches were enthusiastic about sharing their expertise. By hiring Softqube’s mobile app developers, our client got an innovative and comprehensive mobile app that improved the entire on-field gaming experience for all types of players.

Let us find out how did we do this.

Our Key Deliverables For the Project

Our team of talented and highly qualified mobile app developers has used the most advanced technologies and frameworks to develop a unique platform for Pickleball community players. With the best business acumen and proficiency, we have delivered world-class mobile applications to our clients with the following features:

Top Features For Community

Softqubes provided a unique and innovative set of features, such as scrollable feeds for community updates. Our UI/UX design elements are user-friendly, helping users seamlessly make court reservations and connect with coaches for personalized training sessions. We provided the top features below:

Booking Management

Users can manage bookings efficiently, share scorecards with friends, and view schedules.

Match Organization

Players can seamlessly organize Pickleball matches with friends and fellow players.

Coaching Services

Users can find the best and most skilled coaches for personalized training sessions.

Community Updates

Through scrollable feeds, members can actively stay updated about the latest news and events in the Pickleball community.

Court Booking

All the users can easily book courts at their preferred times and locations.

Skill Enhancement

Regular community players can upgrade their Pickleball skills and develop significant connections with the global community.

Upload Score & Social Media Sharing

With this unique feature, members can upload their scores to their accounts and share them on the Pickleball social media page. During the product development phase, our team found that every member deserves to celebrate their wins that can be shown to the world. We performed rigorous research to convert this idea into a reality. We provided a solid, actionable strategy for players with which they can easily publish their scores, boosting their morale and increasing the quest to perform better than before.

Membership Benefits

We provided two types of membership platforms to streamline the membership management chaos. The first type of membership was App membership—users can register their accounts into the app and get discounts on court bookings and joining a match. The second kind of membership was Club Membership—members can become lifetime club members and can avail themselves of all the benefits, such as discounts, special offers, free invitations to events, and much more.

Booking Options

Developing a dynamic community players app for the Pickleball game was a daunting project. Our client wanted to provide personalized benefits to various types of audiences who have an interest in playing the game. However, integrating those needs in one simple feature was challenging. Our team brainstormed the idea of providing multiple booking options with the same feature to different categories of players. We could provide the sub-features below that helped users manage and get bookings for playing the game joyfully.

Booking with reservation limits

The app provided booking reservations for members and outsiders. Members can invite outsiders and can reserve their bookings in limited capacities.

Court booking invitations

Members can book the entire court and can invite coaches, trainers, or other player members to join the court to play the match.

Sharing Court options

Members are given court-sharing options to invite other players and members to share the court booking to organize the match.

Open Play Option

We provided this unique open play court booking option, which was reserved especially for training purposes

Normal Slot booking

All the regular pickleball players, including players and outsiders, can book slots for the game.

Combined booking option

Club members and trainers can book the court together and practice the game.

Player Ratings

To increase the level of competition and improve gaming skills, we integrated this unique feature, wherein players can rate each other based on their past performances, scorecards, and gaming techniques.

Centralized Digital Platform

Another feature is that we provided a centralized digital platform to improve user efficiency, provide better accessibility, grow community strength, and promote higher engagement. With a team of top-notch mobile app developers and UI/UX designers, we created a robust platform for the greatest Pickleball community players in the country.

Intuitive Dashboard

After rigorous research and competitor analysis, we designed a dynamic and visually appealing dashboard with a compelling UI for the community. The players can access different features with a floating button that helps add scores, join social groups, and create posts. The bottom bar menus also included finding coaches, court bookings, and profile settings. We also provided an appealing view of some detailed listings on pricing and other members’ availability for the chosen slot, all in a user-friendly design.

Pickler was one of our successful endeavors in developing resilient and dynamic mobile applications. We provided an intuitive interface with unparalleled design elements and powerful navigation, making the entire booking experience seamless for users.

Uploads and Publish Scores

While creating Pickler, we needed to showcase the players’ efforts to the community and share them with social groups. We added this unique feature through which users can publish their scores and share their triumphs with the world. Other members can view the player’s profile and their history of matches with scores and court types.

Other Features

We also found the need to address the requirements of new players to acquire adequate training sessions. Eventually, we integrated a feature for top players who can become stellar trainers to improve the pickleball skills of the fresher community. Trainers can share their expertise with the players, become coaches, manage appointments, and other payment information. Likewise, users can find coach availability, use filters to find the appropriate trainer or coach, and book sessions effortlessly.

How Can Softqube Technologies Help in Creating Your Mobile Application?

Softqube Technologies is the leading mobile application development company in India and the USA. We have a team of Android and iOS app developers who create user-centric mobile applications for industries and businesses. Our clients are happy with our services as we strive to provide value-added products to help them fulfill their core needs. Reach out for further consultation. We can help you transform your robust idea into an exceptional mobile app. Share your idea today!

From all the industry startups we see growing around the market, Fintech is gradually picking up its pace with great consistency. The phenomenal rise in number of fintech apps and platforms launching every day worldwide shows a promising future. Reports also project 11.72% CAGR growth between 2024-2028, reaching up to 355.57 by 2028. The last decade was a revolutionary period when we saw some of the top fintech companies transforming into customer-centric businesses with the power of technology.

The market is burgeoning with tough competitors offering innovative services, and it will be a commendable task to surpass this level of competition. You can raise the bar and win this game only by gauging the future possibilities and taking action on time.

First of all, you need to identify the right ways to develop your fintech app, decide what features you need, and find your right target audience. Secondly, you must have a skillful app development team that follows the best practices of fintech app development and can help you launch your product with grand success.

The blog will help you find everything in a gist so that it becomes easier for you to delve deeper and research more before you decide to develop a fintech app for your business.

What is a Fintech App?

A Fintech app is a kind of software application created to digitize and automate financial services. They are innovative types of products offered by fintech app development companies for the fintech industry. By combining finance and technology, fintech apps enhance access to financial services and stand out as a better choice as compared to traditional financial institutions.

With the power of Fintech apps, your financial business can become simple and efficient in many ways, as it can offer you alternative financial systems like blockchain and crypto that are remarkably secure and safer than other options.

Fintech app development companies provide solutions such as developing web, mobile, or desktop apps for online banking, digital payments, and budget management. These apps are now trending in the market and are used by many tech-savvy users like entrepreneurs, banks, and companies for practicing safe, secure, and reliable solutions, saving time and work in handling finances.

Types of Fintech Apps

The financial sector is wide and massive with various types and categories to explore. Some of the mainstream apps that have worked well these days are:

Digital Banking Apps

They are online banks offering a fast and easy method to handle banking operations like loans, balance checking, and so on. Various fintech startups are now developing such apps to enter the market. Even traditional banks are realizing the need for such banking apps as they provide different kinds of services online to users.

In addition, mobile banking has been the mainstream service provided by banks for years giving access to financial services like knowing bank balance, etc. Some of the popular digital banking apps are Chime, Ally, and Starling.

Insurance Apps

Insurance apps mainly provide different types of insurance services like vehicles, health, life, gadgets, and more. The primary goal of such apps is to enhance the insurance policy administration and claim process. Simultaneously, these apps ensure the reduction of insurance fraud risks. These apps offer affordable insurance policies with 24/7 dedicated customer support.

Lending/Loan App/s

They are mainly created to provide quicker loan access through peer-to-peer lending platforms or traditional. They provide good opportunities for both types of platforms and even for digital lenders. These apps include features like billing, additional offers and rewards, loan application forms, credit score checker, and much more.

Investment Apps

In the past, stock market investment was not accessible to everyone. With digitalization in financial services, everyone has a demat account and can begin trading on their own. Investors can get daily insights about the stock market trends and they can invest in national as well as international stocks, gold, mutual funds, and much more.

Nowadays, with the power of machine learning algorithms, Robo-advisory apps have become very popular, and they include data and risk-based investment advice.

Personal Finance Apps

These apps come in different types such as bill reminders, budgeting, tax preparation, expense tracking, and credit monitoring. Users can handle their finances here starting from helping users get knowledge about personal finance trends. These apps also offer digital accounting operations and give personalized tips.

Regtech Apps

The financial industry involves several risks and therefore needs strict regulations to avoid loss to the economy and people’s finances. Moreover, there is a lot of sensitive information that needs to be protected such as social security numbers, bank account information, and credit scores, from any fraudulent activities.

Regtech apps offer enough guidance to financial institutions and make sure everyone is compliant with the rules, can manage identities, report to regulators, and can monitor risks. These apps majorly rely on upcoming technologies like Machine learning and Big Data for automating regulatory operations.

Future Developments in the Fintech Industry

The influence of fintech applications in the financial services industry is rising sharply. And in the coming years, we will see the following trends and benefits of having such an app and winning an edge over the competitors.

Multi-Payment Options

We are watching the world practicing innovative contactless payment options like e-wallet, net banking, UPI, cryptocurrency, and so many more. These payment options are phenomenal but need the utmost security and safety measures. However, the onset of leveraging the entire stream of cybersecurity mechanisms powered with advanced technologies will ensure the utmost security of all types of payment methods.

Multi-Financing Options

The credit market is now flourishing with innovative offerings from fintech. Unlike in the past businesses that got started then, had to face several difficulties in getting loans from old-fashioned banks. The introduction of new fintech services such as P2P loan platforms has enabled receiving loans seamlessly with faster payback methods.

Surpassing Financial Exclusion

With the fintech revolution, banking has become more accessible and convenient for all types of users. Apps like Google Pay, Square Cash, Jupiter Money, Sage Pay, and many more have promoted the idea of performing all transactions at the fingertips.

More Investment Opportunities

From traditional investment methods to exercising safe investment practices online, Fintech apps have helped users learn the ways of investment through digitization. The very traditional investment sector is now evolving and fintech disruptors are breaking the barriers of accessibility. Some of the top examples are Acorns, Coinbase, Robinhood, and many others.

Features You Must Have in Your Fintech Application

You must ensure your Fintech app is developed at least with the below key features to give better user experiences:

Login/Sign in Facility

This feature must be your first page for users to create their accounts by signing in and logging in to access personalized user experiences. Make sure to use the most advanced designs that can implement important security app login features like biometric unlock/authentication and two-factor authentication, to avoid fraudulent risks and theft.

Payment Gateway

The feature of payment gateway integration will help users connect with their preferred bank accounts for making online payments or through cards with your FinTech app. This will make your payment transaction journey simple.

Account Management

Once user sign in or create an account, they must add their key information to get the convenience of use. The feature also allows users to add additional information to their account including name and contact information, security settings, managing privacy, automating payment transactions, checking balance, and setting budgets.

Push Notifications

Push notifications are essential for reminding users to use the app. It also helps marketers to play with the marketing tricks and improve user retention ratios.

Chatbots

To get quick answers to any common queries of users, chatbots have remained effective so far. It diligently can serve customers with satisfactory answers through its AI-driven technology allowing users to chat with AI-powered bots. These chatbots enhance user experiences and improve your business to a great extent.

Transaction History

When you check the account balance, users also want to know the way they spend money and the entire transaction history. This feature helps them review past transactions, withdrawals, deposits, purchases, and more. It also provides other transaction details like dates, times, and a complete statement of financial records.

Points to Consider When You Develop Your Robust Fintech App

If you want your fintech app to be perfect, you must consider the below set of points to ensure your app development project turns out to be a success.

Third-Party Integrations

They are APIs that can help you strengthen your fintech app functionality. When you develop your fintech app, ensure to follow the below set of standards while integrating various third-party APIs:

• KYC API Integration
• AML API Integration that embraces anti-money laundering services
• Linking payment gateway with bank accounts and payment cards.

Security

When you develop your fintech app, security should be your major concern. Various government and non-government regulatory authorities have established financial regulations to ensure financial and investment security. If your app does not follow these standards, it may be attacked by hackers anytime.

Hence, you ensure the tightest security of your app must have security features like two-factor authentication and biometric unlock. Also, when you develop a cloud-based application, you must consider cloud security best practices for ensuring security.

Legal Compliances

You can protect your fintech app from cyberattacks by complying with the legal security guidelines that help you implement best app security practices. These regulatory standards are based on various services that you provide and provide you with user information.

For example, if you store cardholder information, you must comply with PCI-DSS regulations. If you are dealing with a user’s personal information, comply with GDPR guidelines. When you practice these two, you can optimize your fintech app and ensure seamless online operations.

Simplicity and Usability

Keep your app UI simple and easy to understand. Design your mobile app in such a way that it appeals to users to engage and gives meaning to their lives. Users must enjoy using your app and you must be able to reap the benefit of their higher engagement ratio. Simple and soothing apps with understandable UI will extend the scope of acceptance and user engagement.

Steps to Develop a Fintech App

Just like any other mobile application, fintech apps go through a detailed, guided, and systematic process of development phases. We have tried to help you understand the basic steps that you must follow to ensure your app is a sure success:

Establish your fintech app development idea

• Find out core issues in the market and understand how your app can address these challenges.
• Answer questions like the type of fintech app you want to build and which problem areas will you solve. With such questions, you get to a niche point that might be a perfect choice for your fintech app.
• Do the mobile app market research and user research.
• Define market, types of users, and institutes by asking questions like
• Which financial domain your app is targeting?
• Who are your app users and what is their core profession?
• What is the age group, area of interest, and region of your target audience?
• What will be the scope of your app national or global?
• Who are the competitors of your app?
• What features do you want in your fintech app?
• Besides the above questions, you can also ask other relevant questions and get answers for deeper clarity.

Do research on user experiences

• Understand the pain points of your audience by doing rigorous research.
• Find out how you can make their journey smooth and make them like your fintech app
• When you do detailed UX research, you must find out the unique points that can engage and amaze your audience
• Detailed UX research, knowing your audience, and finding unique value propositions along with SWOT analysis is the perfect way to begin with your research.

Establish the scope of the product

• Your product is designed based on so many things and elements. There are features, functionalities, better ideas to create designs, framing marketing strategies, and so much more.
• When you look into all these ideas, you may feel overwhelmed. But, digging deep into your research, you will get a clear path to starting with your successful fintech app and will take you through the entire scope of the product.
• Here, SOP (scope of the product) comes to the rescue.
• SOP is a detailed analytical report about your app development project and talks about the product description, goals, objectives, deliverables, assumptions, scope boundaries, and much more.

Find the right technology and app development model

• Your idea can be put to life only by executing and implementing some of the best technologies.
• You need an experienced and highly qualified fintech app development company that can harness the power of the latest technologies to execute your project beautifully.
• You need to be with the trend and choose the best option suitable for your business.
• The technology options can be either native fintech mobile applications or cross-platform fintech mobile app development.
• Some of the emerging technologies that can be used in fintech app development are Data Science, AI/ML, and Blockchain.
• Secondly, you must also choose the app development approach either from Waterfall Scrum, or any other Agile methodology.

Select the right IT team and appropriate engagement model

• It is now time to choose the right IT development engagement model that can meet your criteria effectively.
• A clear project scope can be executed with a fixed-cost hiring method.
• If the project has various other requirements, you can experiment with other methods like hourly hiring.
• Finding the right mobile app development partner and interviewing developers will be the next important step.
• Go on their websites and check their portfolios, and success stories and try to find out how they can make your app faster and seamless.
• If possible, you can contact them and share your project requirements, discuss the problem areas, and find solutions with their assistance.

Follow the fintech compliance

Ensure you follow all the compliance guidelines and regulations like GDPR, PCI-DSS, and many other

Also, find out the protection systems like KYC and AML that will safeguard user information from scams and online fraud.

Laws vary from country to country, so find out the laws of other countries if you are targeting an international audience as well

Create UI/UX designs

Your fintech app must have appealing UI/UX designs and must ensure your users get a smooth and amusing journey to your app.

When you create your app, make sure your UI/UX designs do not show errors and mistakes and must be created keeping in mind the latest trends and fashion

The app should look creative and appealing and must resonate with the user’s pain points.

Develop smart MVP

• Now when you have finalized everything for the project to begin, the next thing is to build an MVP of your fintech app.
• MVP does not need effective UI/UX designs. However, it needs to showcase the real purpose of building your app and must include the core app features and functionality.
• Initially, you need to market the app and find out the level of interest your target audience shows.
• MVP will save a lot of time and money. It will help you check the viability of your idea and how effectively are your product features implemented into the fintech app.

Build app, test, and take feedback for further iterations

• This is the main phase of your product development. It is also known as the iterative app development process.
• After you develop your app, you must use the best app store platform to launch it for your target audience.
• You may need continuous improvements to improve the effectiveness of your app and keep on updating it regularly.
• You can conduct an A/B testing here and find out which is the best version your customers will like.
• You can check the performance of your app by analyzing the below parameters or KPIs:
• Customer retention rate
• Daily/monthly active users
• Average transaction time
• Users’ time spent on your app
• Times app gestures become unresponsive
• Apps visit from push notifications.

Mistakes You Must Avoid While Developing a Fintech App

Avoid the below mistakes and know the right approach to develop your fintech app.

• Do not overlook the potential of creativity in designing app user onboarding screens. Keep it impactful and appealing, as it gives the first impression.
• Do not make the app cluttered with too many features and functionalities
• Do not miss out on adopting a user-centric approach to design your fintech app. This is possible only by proper market research.
• Do not ignore the importance of security while delivering fintech solutions
• Cleanse your data regularly and keep it up to date with necessary information. It can help reduce data errors and inconsistencies during data retrieval.
• If you do not give your fintech app for testing to certified QA engineers, it may hamper the app development quality. Hence, fintech apps need financial testing with respective financial industry regulations.

What is the Cost of Developing a Fully Featured Fintech App?

The cost of developing a fully featured fintech app is based on the organization’s unique proposals it has to offer. The fintech app development cost is influenced by various factors:

• Fintech app design needs
• Fintech app development type with complexity
• Location of app development company
• Technology stack
• App features and functions
• Total number of designers and developers you hire
• 3rd party API integration
• App testing
• Type of fintech app development engagement model you choose

Here is a simple map that gives you information on the average app development cost based on the location:

How Can Softqube Technologies Help You Create the Best Fintech App For Your Business?

We conclude this guide, hoping that now you are well-equipped with enough knowledge about developing a fintech app. How far did it help you in setting up the scope of your fintech app project? Fintech apps are helping users who are not just consumers but also finance business houses.

Softqube Technologies is a leading fintech app development company holding immense expertise in building robust fintech apps that can help you transform the way you deal with your finances. Innovating and brainstorming are close to our hearts, and so our clients admire our work globally. We have helped them revolutionize their financial business operations, enabling them to improve their business profitability and productivity.

Contact us today to learn more about our services!

FAQs

Is it the right time to launch a fintech app for my business?

Post-pandemic, many tech-savvy consumers are looking for seamless contactless digital financial services that can easily manage their daily finance operations. Moreover, the rising security concerns have influenced the fintech industry to create innovative and highly secured apps that can safeguard users’ information and finances.

What is the exact timeline for developing a Fintech App?

It is difficult to find the exact timeline for building a fintech app. We need to know the exact requirements of your business and based on several factors like app complexity, no. of screens you want, and the kind of developer expertise it demands, we decide the timeline. You can share your app development requirements today with us.

How can Fintech apps help me make money?

Fintech apps can be monetized in several ways. You can implement various features like in-app advertising, partnering with other financial institutions, charging transaction fees, offering APIs or other developer tools, and much more.

The combination of education and technology has brought into life all the everyday miracles, such as online lessons, virtual museum tours, interactive courses, collaboration through shared documents, and laboratory simulations. Not to mention free lessons in educational games, and some other mind-blowing learning opportunities. E-learning software solutions help to transform the process of traditional education and make education more accessible significantly for different social groups and nations.

The global Covid-19 pandemic has increased the EdTech app development services demand. As per a recent report, the market volume of EdTech in the world in 2021 was valued at $115 billion. Also, it is expected that by 2027, this figure will reach $467. By 2025, EdTech’s global expenditure will supposedly reach $404 billion, representing a growth of 16.3% CAGR. This article shares the list of famous education technology solutions that may inspire you to build your unique project!

EdTech Solutions:

Immersive Tech

Immersive Technologies help create entirely new experiences by destroying the borders between real and virtual or simulated realities. Talking about these technologies, we must mention VR (Virtual Reality), AR (Augmented Reality), and MR (Mixed Reality combining elements of VR and AR). Being broadly associated with the entertainment industry, VR and AR-powered apps are also used in education actively. ML and AI create personalized learning experiences. Students can get some personalized tasks based on their assessment results instead of just a generalized study course. ML and AI-powered technologies have also been found implementation to forecast enrollment and identify students at risk in educational institutions. To enjoy VR solutions, learners must have special equipment, for example, headsets. However, to enjoy AR solutions, it will be quite enough to have only a modern mobile device like a tablet or a smartphone.

Immersive technologies, interestingly, may be used efficiently in apps for various targeted groups, from software for preschool children to corporate e-learning solutions. Some examples are Anatomy VR mobile apps that help users study human anatomy from one new perspective and 3D Bear solutions, which combine innovative technologies with stirring educational content to accomplish better results.

Benefits of immersive tech in the e-learning solutions:

• Improvement of collaboration and communication skills of students
• Enhanced engagement of leaders
• Development of critical thinking and problem-solving skills in any uncommon virtually created environment
• Possibility of being familiarized with the places that cannot be visited in reality

Learning Management Systems

LMSs are e-learning business solutions targeted at organizations that provide seminars, organize courses, educational services, etc. LMS (Learning Management Systems) are platforms intended to accumulate all learning-related materials and data, tracking and administrating learning processes.

For example, Our ORATARO LMS App. Orataro was our dream project. We created this app for our clients with a lot of research, and hard work, and took ownership to make it the best. Orataro is an all-in-one platform for fulfilling the learning, communication, and management needs of students, teachers, schools, and parents. It is a customizable platform that is supported by a skillful team of knowledgeable business entrepreneurs. The team created this app intending to scale as and when it grows. Schools can manage several tasks and actions with this app. They can implement all types of admin and student-related tasks with optimum capabilities by avoiding any sort of potential errors.

Coding and Technology

With the constant digitalization of every sphere of our life, the demand for software development services will grow shortly. Due to this, the labor market will offer a broad range of jobs for engineers and developers, making programming a highly needed-skill. So, it is recommended to learn to code early, particularly when there are already several e-learning training institutions.

Apps are game-based platforms for children to learn coding without any experience. They provide roleplaying games intended to study fundamental programming concepts. These games provide the kids with the required assistance whether they wish to make programming their future career. However, most solutions are available for younger learners, adults can also benefit from them.

Benefits of coding and technology platform

• Good performance tracking
• Communication with gamers sharing similar interests
• Learning through gamification
• Possibility of mastering your skills from a younger age
• An engaging and exciting environment

Language Learning

Language learning software is the most popular kind of e-learning solution. There is a high chance that some of these apps are on your smartphone. Today it is quite possible to find mobile apps and web platforms for learning in every language practically that exists on our planet. Grammar exercises and rules, chats, games, texts, audio, and video comprehension are just small parts of a feature that can enrich e-learning software solutions for the ones who wish to study languages. For students and teachers, these applications are of great use. Also, they can become a great option for learners who are prepared to develop their language skills independently.

Below mentioned are some examples of language learning solutions:

• Babbel
• iTalki
• Memrise
• Lingualeo
• Duolingo

Benefits of language learning software

• Advanced cultural studies
• Possibilities of communicating with the native speakers
• Integration of one social element
• Gamification
• New forms of content
• In-depth reports
• 24*7 learning
• The flexibility of learning plans
• Differentiated level-based learning

Early Childhood Learning

The use of education technology solutions has become quite common in school classrooms. But, software for preschool children is still a relatively new phenomenon because of the need for such apps to provide the low-tech skills and age of the target group. At the same time, however, early integration of gadgets in education ensures increased digital literacy among young learners.

These apps might not be intended for learning any specific subjects but to get the most basic knowledge of various spheres of our everyday life. For example, the Wisdom Craft app platform was created with games for children as well as their parents to learn various exciting things regarding sustainable living and well-being.

Benefits of using EdTech solutions in preschool education:

• Possibility of having fun while learning
• Promotion of primary digital literacy
• Broad array of materials available for learning

At Softqubes, we create a wonderful Early Childhood app named WISDOMCRAFT. The app is designed with the very purpose to teach the kids and students everything they need to learn about any specific topic. The more they solve, the farther they go. For example, puzzles, board games, strategy, crosswords, solitaire, and sudoku. The app is loved by many students because it has so much to learn. At every level, there is a video attached so the users can play the level and learn new things along with the new puzzle to solve.

STEM apps

STEM education is a method based on building education processes with an aim on four particular subjects: mathematics, engineering, science, and technology. The rising demand for experts having strong knowledge of the STEM disciplines is enlightened by the fact that more industries have been growing through digitalization. Because of this, we can observe innovative STEM learning apps being introduced into the market. According to teachers, there are no apps that have the capability of replacing traditional methods, which may be correct. But apps can become an incredible supportive tool making the learning of difficult things better manageable.

Today, there are several STEM apps for students of various grades, such as Shapes 3D, RoboNation, Pocket Physics, and GeoGebra. While some apps can help students understand the basics of physics, geometry, or algebra, others provide in-depth information for the advanced levels.

Our Softqubes team created a stunning STEM App for the students of various science and mathematics disciplines named CHEMICAL DICTIONARY and BIOLOGY DICTIONARY.

The app helps students to save time on browsing through Google for finding various Chemistry related concepts and definitions. All the terms related to Chemistry that are used are mentioned in this dictionary app along with a small description and the text-to-speech option. The app has been helpful to find several words in an alphabetical manner with a search option. This chemistry app is fully loaded with essential terms that are useful for chemistry students.

Social-Emotional Learning (SEL)

In the modern world, our mental health and emotional state are under attack with the hectic lifestyle and quick changes. Social and emotional intelligence has become an integral part of today’s skill set, and EdTech solutions can help us work on their enhancements. These kinds of software ensure the development of software skills emphasizing the learners’ mental well-being, social life, and emotional abilities.

There are five core SEL competencies. They are relationship skills, responsible decision-making, social awareness, self-awareness, and self-management. SEL helps teenagers and children become more self-reliant and compassionate, build communication, and express themselves.

Mightifier is one communication tool allowing students to improve their soft skills by delivering one another positive feedback, evaluating daily performance, and mentioning their strong sides. Flipgrid is one video discussion application for learners of every stage, educators, and their families from various corners of the world.

Benefits of SEL Apps:

• Convenient forms of communication
• A much better understanding of the student’s needs
• Better performance tracking and assessment
• Personalized learning

Online Courses

While discussing modern education technology solutions, we must remember the online course platforms. This kind of software is definitely not something new. However, because of the pandemic lockdowns, everyone is seen talking about them.

It is important to mention that now, people not only learn academic subjects or anything vital for their careers, but they also learn new things for mental growth, self-development, and entertainment. Online courses are there to offer enough resources for this.

For example, our Softqube Technologies created BRAINFLEX 360. This is an app that is developed in 2020 to become the leading testing platform for competitive exams across the globe. The app can make complex topics simplified for everyone. Brainflex360 is an online testing solution that identifies the gap in the need for an in-depth understanding of student performance. With this, Brainflex tries to fill the gap with its core analytics technology solution. This boosts the student’s overall growth with an analytical representation of preparation and performance.

Reasons for gaining popularity of online courses:

• Free options and lower education costs
• Reduction of academic pressure
• Possibility to develop accountability and self-discipline
• Access to an extensive array of materials
• Efficient and flexible time management
• Comfortable learning located anywhere

Provided with all the above benefits, a growing number of educational institutions are offering courses online. Today more people can find the form of education and their course that will perfectly fit them, thus making the learning process result-oriented and engaging.

Healthcare E-learning solutions

Employee upskilling and constant learning is required in the healthcare sector. Revision of complicated medical procedures, compliance-related matters, diagnosis approaches, the arrival of the new treatment, and various other factors affect the success of the training programs. Similarly, the periods of uncertainty posed by the global outbreak have made healthcare service providers and institutions concentrate their efforts on public health training and awareness.

Also, the pandemic has triggered new ways of retaining and attracting top medical talent such that they can grasp the opportunities for professional development without leaving their home. The e-learning healthcare solutions offer a way for healthcare professionals to update and create training programs and courses, automate onboarding processes, roll out innovative training modules, access the reporting functionality, and provide on-demand lessons.

With healthcare e-learning solutions, companies can have peace of mind. Learners can access new training sessions anywhere and anytime and determine the pace at which they can consume the material. Also, medical professionals can address their particular knowledge gaps rather than enrolling them in any standard course that can cover familiar topics.

Benefits of Healthcare E-learning solutions:

• Improvement in the quality of living of the patients
• A single view of the performance and progress of the learners
• Better allocation and cost-efficiency of resources
• Interactivity and gamification that increases engagement
• Flexibility and scalability to adjust business growth
• The fast pace of the content updates
• Life-long, continuous learning of the evolving practices and standards in one place

It’s a wrap

Most EdTech startups employ mobile application development and employ sites to reach the goal. Robust workflow and professional internet performance are crucial to retaining students and finding sponsors in a fast-expanding market. The list mentioned above only includes some of the types of e-learning software solutions that can be built now. However, the most popular ones have been mentioned. With the expansion of the active market, it is quite reasonable to suppose that innovative types of applications will soon enter the game

As we enter 2023, businesses are still recovering from the losses they witnessed during the pandemic. Digital-first technologies gave global businesses hope named enablement to remote work as well as continue their business practices by transitioning to cloud-based cross-platform and digital mobile-first solutions. This swiftly growing adoption rate of digital-first business mobility solutions has become a motivating aspect for tech leaders to modernize mobile technologies. Indeed, this will unlock various opportunities for businesses to shine in this market competition.

Particularly today, when people prefer using mobile devices over traditional arrangements, there is an urgent need for enterprises to make a transition to mobile-first software solutions. With the I7T mobility trends evolving rapidly, let us delve into the innovations they will bring the year ahead and beyond.

Current Trends in Mobile App Development

With the increase in the demand for mobility solutions and receiving everything at our fingertips, the mobile app development market has been and will experience a huge elevation. Below mentioned are some facts stating innovation in the industry of mobile apps.

The user base of smartphone

A study reported approximately 0.3 to 0.6 billion smartphone user base growth every year since the evolution of smartphones. In 2016, the smartphone user count began at 3.6 billion users, and as of 2022, smartphone subscriptions were reported at 6.6 billion.

By 2027, this figure is expected to reach around 7.7 billion subscriptions. As we see smartphone user growth from 2016 to 2022, a 10.4% annual growth is clearly seen.

iOS vs. Android mobile device user base

Global marketplace : When we compare iOS and Android mobile markets, unquestionably, the Android mobile user base dominates the market with precisely 72.2% worldwide market share.

US Marketplace : When we see the US marketplace while comparing iOS and Android mobile users, the iOS mobile market is seen to dominate with 57% of the share.

UK Marketplace : Both Android and iOS markets are seen to compete closely with each other in the scenario of the UK mobile market. Q3 2020 survey shows that with a 53% user base, android mobile users had been leading the market whereas, in the survey of Q3 2021, the user base of iOS mobile counted at 51.6%, while the Android user base showed a 47.6% share.

The forecasting mentioned above makes sense for businesses to build one mobile application to reach their maximum number of potential customers. In the past 6 years, global tablet users have been seen to grow by 36%, with figures around 1.14 billion. This puts a point for the development of cross-platform.

Usage of smartphone

When we observe people around us in any public area, we can clearly see how dedicatedly busy they are with their mobile activity. A recent study in 2021 found that a normal person, on average, spends approximately 4 hours 23 minutes a day checking their smartphones. With the increasing number of mobile applications, the usage time is expectedly to increase by 4 hours 35 minutes by the end of this year. Also, on average, a smartphone addict will check the screen 250-262 times a day.

The purpose behind this increase in intensive smartphone usage is the easy availability of entertainment materials, digitization of management services, shopping, finance, and much more. With the dedication of intensive users to smartphones, businesses now have an opportunity to generate $935 billion worth the business by providing services with leading-edge mobile app solutions.

Mobile App download and development statistics

While we discuss mobile app development & download statistics, it is important to bring the iOS and Android app concepts alongside the App store and Google Play Store.

Google Play Store

Google has been highly used and the most trusted platform by the worldwide audience base on a regular basis, even for a small query. In the first quarter survey of 2022, the commodity counted more than 2.65 million android apps along with 494k publishers solely in Google Play Store.

However, Google Play Store has been removing spamming and low-quality apps from the store- the number of applications is rising each day. With approximately 3,739 new mobile applications on a daily basis, the Google Play Store is updated. These rising numbers of apps have made Google Play Store the highest mobile app store all over the world.

With the increasing number of Google Play Store apps, its download rate was reported at approximately 111.3 billion, which was approximately 50% of the increase from the download rate of 2016. The SensorTower has projected an increase in the spending of Google Play Store on apps in 2022 from $53 billion to $60 billion by 2023.

App Store

The iOS app store is the second biggest and also a close player of the Google App Store having a region-wise varying user base. In the App Store, at the latest, there are around 2.11 million iOS mobile apps available globally with 724K+ publishers. Of the overall App Store iOS applications, there are approximately 221,666 games, with the remaining being non-gaming apps.

A latest study showed that 36k iOS apps were released globally in the App Store. By the end of this year, the app store is expecting revenue growth of approximately $96 billion from $88 billion in the first quarter of the previous year.

Statistics of Mobile App Retention

While developing a mobile app, the key focus must be on the retention rate of the user. It is tough to ensure a higher user retention rate every time, but it is important to try various tactics.

Mobile app retention rate is calculated based on the measures that the users continue using the applications after it has been installed. The more the continued use of the application by maximum number of users, the better the retention rate of the mobile app user. The app retention rate is calculated in the 30 calendar days after the user installs the app on the mobile device. The community of mobile developers shares an average app retention rate calculated within 30 days:

When you see the mobile app development genre and type, the user retention rate differs on the basis of the kind. Based on the industry type, the average mobile application retention rates are mentioned below:

To continuously ensure a better app user retention rate, you must check the factors leading to a better mobile application growth rate.

Factors affecting the growth of mobile apps in 2023 and beyond

Around 90% of the time of smartphone users is spent on mobile applications. Below mentioned are the factors that motivate smartphone users to stick to their most preferred mobile applications.

Features and functionalities of mobile apps

Attractive UI/UX designs

The UI/UX design trends are very fluctuating. In the last few years, mobile UI/UX designs have advanced a lot and have been becoming a vital factor in the success of any mobile application. The competition for the best mobile UI/UX to ensure maximum user retention rate has also been growing rapidly.

A leading mobile application UI/UX statistics have found that :

• A great UI design helps in increasing the application conversion rate by around 200% and the UX design by 400%
• From UX, the ROI design is 9,900%

The recent UI/UX design trends that can be tried are

• Using in-app gestures such as swiping from the top, swiping for switching screens, bottom swiping, touch &hold, swiping, flickering, dragging, double tapping, etc, borrowed from the mobile OS type.
• Using mobile elements- A study of Wyzowl states that 96% of the users pay heed to motion elements such as animation and video.
• Using AR in UI: The implementation of AR in UI has been rising since 2019. The AR users counted at 0.44 billion and are anticipated to grow to approximately 1.73 billion by 2024
• Using Bitmozies as well as other cartoon fonts for the rewarding app user experience
• Using illustrations in UI

Best Performance

The key to the success of a mobile application is the best performance in terms of crash-free and faster operations. In the fast-growing world of today, the consumers of mobile app demand to have apps that release innovative updates frequently, thus delivering a rewarding application user experience and meeting all their needs that come in line. Performance is the sole key in such a competitive mobile app market.

30% of mobile app users wish to have their favorite app load only in a fraction of a second. Also, 49% of mobile app users may wait for the application to load for a maximum of 5 seconds. When such app loading speed is not met, there might be a loss in the potential loyal mobile application users. A mobile user, on average, uses 25 apps in a month as per a study by Forester Research and 80% of users use 5 mobile apps only a month

Platform-dedicated audience

As the iOS and Android platform audience count at up-to-date by region with the successful retention ratio of the user base. So, it is important to select the type of app development wisely. The mobile app development cost for iOS is a bit higher. You get an option for hybrid mobile or cross-platform app development to receive incredible revenue generation. This option will be much more cost-efficient than native app development and assist in generating revenue from every app hosting platform.

Success trends of the mobile app development solutions

Now, you must wish to develop a mobile application of your own. You need to know about the type of app development, i.e., the type of app you wish to build. Below mentioned are the most famous categories of Apple App Store and Google Play Store:

If you follow these industry types, you can build the maximum revenue-generating app. To get a better understanding, study the mentioned mobile app development ideas and statistics.

Social media apps:

Starting with Facebook, social media apps were always popular from inception. Lately, social media platforms have been an integral part of everybody’s life for marketing, networking, and entertainment purposes. 9 among 10 people spend around 4-5 hours every day while scrolling social media.

Undoubtedly, short social media reels, shorts, videos, etc., have doubled the time spent by global digital userbase on social media platforms. In our surroundings, we see people using various social media platforms, including Instagram, Facebook, Snapchat, Twitter, etc. Below we have mentioned social media statistics that are shared by e-marketers.

You can view and analyze that social media platforms have been earning new users in bulk amount every day, and the graph is rising every consecutive year.

Viewing this success rate, you might think of developing a social media platform that benefits the user base worldwide.

Video calling apps, chatting, messaging

Video calling apps, messaging apps, or online chats have connected the world. These apps have narrowed the locations for people who reside in a distant location. They can easily connect to their family and friends over the internet via these online calling and chat apps and can make real-time conversations. As every online chat app provides facilities for HD video calling, their usage has extended a lot more globally.

If we talk about any online real-time chat application, the first thought that comes to our mind is WhatsApp. Have a look at the below-mentioned statistics to learn more about famous real-time online chat applications and their global user base.

Video Streaming Apps

Everybody likes to have and needs entertainment. When we have access to global entertainment programs, documentaries, movies, and series in a single platform, we would definitely wish to use that. When we talk about online video streaming apps like YouTube, Apple TV+, Disney + Hotstar, Amazon Prime Video, or OTT (Over The Top) Services, we most regularly use global platforms.

The OTT marketplace revenue, as per Statista, was valued in 2019 at $121.61 billion and by 2022 reached $275.30 billion. By 2027, it is expected to reach $476.60 billion at 11.60 (2022-2027) CAGR. In 2022, the user penetration ratio stood at around 35.7%, and by 2027 has been projected to reach 44.1%.

There are uncountable online video streaming platforms that are available in today’s market. However, we have targeted some of the top-rated platforms of OTT at the global level.

The annual global revenue of YouTube in 2021 was reported at $28.8 billion, having globally 50 million subscribers of YouTube premium. The statistics show an increase of 46% from the figures of 2020, which was around $19.7 billion.

Netflix, in 2021 has made around $5.1 billion of net profit with a rise of 8.7% compared to the data of 2022, which stands at $2.7 billion. Netflix streaming subscribers, by 2023, with a growth rate of 82%, will rise up to 201 million and $28.8 billion of revenue anticipations.

• A survey of 2022’s Q2 showed the Disney+ Hotstar platform had approximately a subscriber count of 137.7 million, and globally it generated approximately $1796 million. The data reported a 32% rise from the data of 2021, which stood at $1459 million revenue and 118 million subscribers. Disney + Hotstar, by 2024, is heading towards 230-260 million subscribers.
• From the beginning, Amazon Prime Video has seen to experience steady growth. However, with the new collaborations with the global entertainment industries, by 2026-27, it may hit $100 million worth of the OTT platform generation. It might reach to $1 trillion worth of the marketplace in the upcoming few years of the decade. Undoubtedly, Amazon Prime has been the strongest competitor to the platform of Netflix. The graph will make it clear.

The growing expectations for entertainment services have shown that indeed there is a probability of creating much better business opportunities by creating solutions for OTT mobile apps.

Financial Apps (Stock market, net-banking, E-wallets)

As the stats of online video streaming services offering applications, financial apps are greatly used by global mobile users. A study found that 6 out of 10 people prefer using online finance apps for managing their finances. With the e-transaction made convenient and easily accessible, their usage has been expected to increase in the upcoming years.

• Approximately 90% of smartphone users prefer to view online banking apps for making online payments and checking their bank account balances.
• 89% of smartphone users and 97% of millennials majorly depend upon the mobile banking apps
• Banks that have online banking services apps retain their account holders, usually with a success rate of 89%
• If the banking app personalization is being performed, the mobile banking businesses might raise their revenue on the current revenue stats by 15%

With these success rates, this online personal financial application marketplace by 2027 has been expected to hit the worth of $1576.86 million at a CAGR of 5.7% during 2020-2027. The worldwide e-trading mobile application market is projected to rise by 5.1% every year, with a projection of $12.16 billion value of the marketplace by the year 2028. The cryptocurrency mobile applications in this marketplace also have entered the market with an app adoption growth of 400% in 2021 and, in the upcoming years, will skyrocket more.

On-Demand Apps (E/M-commerce, Delivery, Booking)

The user base of the on-demand services offering apps after the Covid-19 pandemic has increased a lot, particularly in online booking, such as service booking, hotel accommodations, grocery/food delivery apps, online shopping apps, etc. With the increasing popularity of on-demand services and extensive applications, the revenue of the on-demand apps will rise to $335 million by 2025.

US smartphone users, according to the CBInsights report, spend approximately $57.6 billion finances every year on the market today on on-demand service apps. The spending break-throughs are mentioned below:

Also, by 2025, the European on-demand app marketplace expenditure is expected to hit the mark of $1.8 trillion worth. Moreover, the on-demand app market builds various new opportunities for growing entrepreneurs. It assists them in making some better businesses in the upcoming few years at the worldwide level.

Gaming Apps

We all love playing mobile games in our free time to freshen up our minds, whether be it popularly played Wargames (Fortnight, PUBG), card games, Candy Crush or any other. Taking about which the market gaming has a great dedicated user base over the globe.

The mobile gaming industry in 2021 made approximately $180.3 billion revenue, which stood at approximately 1.4% increase compared to the previous years. Every year, the gaming industry earns new users.

The user base of the mobile gaming app, in 2021 increased by 5.3% + of the increased rate with 3 billion new players compared to the previous years. Also, among the mobile app players, it is seen that 55% of them were from the Asia-Pacific region.

• Among the mobile games, PUBG became the MVP over the global app market
• Around 58% of the game users prefer playing puzzle games
• 78% of the game players are Android users
• 43% of the mobile app users use their mobile devices mainly for gaming purposes
• At the global level, among the downloaded apps, 25% of the iOS apps and 25% of the Android apps were gaming only

Age and Gender wise statistics

• Maximum women gamers spend more in the in-game purchases
• 8% of mobile games are teenagers
• 37% of mobile gamers are men
• 53% of the gamers fall under the category of 45-55 years
• The AdColony survey speaks that 50% of the gamers are middle-agers-youth and teenagers.

The changing gaming industry has been a major revenue-generation business. The involvement of web 3.0 technology in this gaming industry has been changing the paradigm with the addition of various new exciting gaming experiences and features.

Wrapping Up

With an increasing motivation toward mobile app development and mobility, the adoption rates will definitely skyrocket in the upcoming years. The amalgamation of normal mobile apps as well as web 3.0 technologies will be changing the paradigm of the mobile app industry everything in terms of security, performance, and user experience extensively.

Today every person can easily connect with the world around them. Finding any product or service is super easy and convenient with their smartphones. At their fingertips, people find a way to solve their routine problems. Be it delivery, courier, grocery, or enhancing your beauty, you will get everything to your doorstep within the shortest possible time. The Digital revolution has transformed the beauty service industry to a great extent. Branded salons are shifting their workstyle by including online beauty salon services apps in their business.

The importance of developing an on-demand beauty service application is that it can provide access to your close customer base with efficiency. Softqube Technologies have successfully created a robust and dynamic beauty professionals services app for our client Kalon. The app has helped several independent beauticians, hair stylists, make-up artists, etc to boost their careers.

The blog for today provides some valuable insights that we need to know before and after creating an on-demand beauty services application and what it took to develop an app like Kalon. So let us dive into the details.

Data privacy has long been an issue of concern for internet users. We utilize mobile apps for a variety of activities, including socializing with distant and near relatives, shopping, using online services, getting information, and many other needs.

Pellucid digital ecosystem

The regulatory authorities are placing more and more pressure on the industry’s business participants to improvise in order to safeguard the privacy of customer data despite all the technological advancements they are making. When it comes to monitoring and data collected across mobile applications and websites, openness in operations is heavily emphasized.

Providing a secure and private internet experience is the main objective here. The goal of tracking is to determine how easily consumers utilize certain programs. But concurrently, most consumers regard the tracking behavior to be an invasion of their privacy and do not enjoy it.

Most consumers voiced collective worry about how data is shared and gathered in online apps in answer to inquiries concerning a transparent digital ecosystem.

Apple came up with an answer

Therefore, one of the major companies in the information technology sector, Apple, has developed a framework for app tracking transparency. This app-tracking transparency framework will be compatible with any programs that operate on iOS 14.5 and later (as of April 2021). While creating and releasing an iOS app, it’s important to comprehend what app tracking transparency implies and how the user may remain compliant.

Apples App tracking transparency framework

Apple’s solutions for app tracking transparency the only legal and technical framework that is concentrating on enhancing user data privacy. You must enable users to manually modify the settings in any new applications you run on iOS 14.5 or later.

You must thus have a solid explanation for tracking consumers online if you distribute apps. Before moving forward, you can get authorization. You, as the app publisher, are not allowed to monitor the user once again with your app if they refuse your request. This applies to all websites, even those viewed via the application.

Here is the list to understand what actions will be seen by Apple as monitoring the user’s data.

• The information gathered from the apps and the company-owned websites is the sole basis for displaying territorial adverts in the applications.
• Sharing the data broker’s email lists and the device’s location with the data broker
• Sharing the second email address with the outside ad network
• Finding comparable prospects by retargeting the same user across many mobile applications
• By integrating the third party, the developers’ AAP information will be combined with user data from your application.

What are all the behaviors that Apple says do not constitute user tracking?

Any tracking activity clearly occurring with your application in accordance with Apple’s tracking transparency is entirely permitted. Other than that,

1. The information is fine so long as it isn’t connected to the user data logged on the website or in any other application.
2. If the information provided to the data brokers is utilized only for the purpose of identifying con artists
3. If only fraud-detection purposes are served by the data
4. If the information is only utilized to raise security standards
5. Data sharing with consumer reporting firms.
6. Consumer creditworthiness leveraging, analyzing, and assessing studies or organizations
7. To determine the criteria for determining creditworthiness based on information supplied about individual consumers’ creditworthiness

Therefore, having your app ATT compliant is commendable and beneficial in the near future, or it may even become a must in the years to come. Get the help of professionals in the field to configure your app so that it is ATT-compatible and well-liked by consumers. Without you having to scratch your brain over the proper guidelines to achieve AT compliance, they will set up your apps to perfection in accordance with the current requirements. You escape from getting your app rejected so many times to function on the iOs platform. So, for long-term benefits and to lead in your industry niche, publish your apps in conformity with ATT.

All is well said about the ATT, but why should we even care in the first place?

Apple store acceptance

When dealing with the best configuration for your applications, you can avoid a lot of platform-specific illness or silliness’. However, to cross this stumbling block of ATT compliance, you need the best configuring personnel with a great tech background that has Real Experience. This includes all who are publishing their applications to the Apple store. They will need these applications to pass the review system positively.

However, without ATT compliance completely fulfilled, the Apple Store may not accept the application.

Why should I care?

The Apple App Store is a good platform to advertise applications since it gives them far more exposure. The app will probably receive promotion through various store avenues, including app category spotlights and other advertising. The firm that created the application receives 70% of its revenue.

The complex task of coding and configuration

GDPR data tracking compliance is different from that of ATT compliance. There is code complexity for the configures otherwise, as they have to work towards segmenting the users. Those who agreed and accepted the proposals initially and the ones who rejected the proposal but still want to see the information on the site. Now, trying to share the resources in a limited fashion will not sort out the issue based on these two profiles. Adjusting the third-party agreements to this internal classification is a cumbersome task to code accordingly. Once you are permitting the third parties, it is like opening up into the infinite space of the World Wide Web. You will have no control over the dissembled data anymore. So, code complexity here shall be best handled only by the brilliant brains in the configuring niche.

Tracking requests are refused by the app users 9 out of 10 times. Apple doesn’t permit the app publisher to display the GDPR consent. The European Union’s revised and harmonized data privacy regulations are codified in the General Data Protection Regulation (GDPR). You can, however store the information if you are only willing to get the user insights to assess how visitors use the app. so, the best idea here is to either not link your app at all with any of the third-party resources or databases or else don’t use the adverts to target users. So, as long as you are GDPR compliant, you, as an app publisher, shall gather all the data that you would want.

The majority of the app publishers, however, would seriously and desperately require the data. So, here is what they can do.

Even though you have general data protection regulations and GDPR compliance, do not try IDFA. This is nothing but identifiers for the advertisers. Personal information of the users, like name and contact details, are global identifiers.

A mobile application that has been set up may employ the Identifier for Advertisers (IDFA) remote, unique identifier—a mobile ad ID (MAID)—that Apple allocates to a specific phone to locate customer behaviors along all apps, WebPages, or asynchronous characteristics of other companies to identify and tailor adverts to that customer’s interests.

Companies employ GUIDs when a unique identification code is needed to identify information stored on a computer or network. A 128-bit text string called an identifier is used to represent it (ID). Before tracking and retrieving device identifiers like the Apple IDFA on any iOS 14.5 compliant devices, mobile app developers must obtain user authorization. To find your Android Advertising Identifier, open the Browser Settings app on any Android mobile and choose “Advertisements.” Your ad identifiers will be listed at the bottom panel.

Do not link any of the user databases with the global identifiers.

Never deal with less reliable third-party associates.

Do not try firebase. If you are using these analytics, you have to skip sharing your analytical information with Google.

Apple has no means to figure out what is happening in the Apps backend. User data that you have may be used for any reason whatsoever. So, they may reject the apps unless they are convinced about their integrity. Other factors limit the acceptance during the review. These factors may also contribute to rejection despite abiding by Apple’s ATT rules. Yes, you are right; the review errors may go in your favor sometimes too.

Best suggestions:

• Do not track
• If you own the data, then it is good to track. If you trust any of the third-party service providers who are not going to sell the data or share the data, then you may partner with them.
• Even the people who refuse to accept the tracking request must find options to use the app fully. The flow should not be hindered for these users as well. Considering this essential requirement, configure the app accordingly if you do not own the data.

Conclusion

Get App Tracking Transparency Service With Softqube Technologies

To ensure the ATT is executed with accuracy on your app, you need to get your native app approved and published on the Apple Store. In case if you are looking for more guidance with regard to compliance and implementation, consider Softqube Technologies Full Service App Configuration Service. We have an experienced team that will help you configure an immersive native app that serves all your requirements and is all set to get published.