Category: General

For about 95% of people; SEO is a tough task to carry out. For some it’s an art that is very hard to master and for some; it is a pool of challenges followed by unknowns and uncertainties. Some people love to try their hands on SEO while some prefer to stay away from this giant.

We have readers of both kinds; courageous as well as coward and this blog post is for both because even if you SEO phobia (fear that occurs as soon as one hears the name of SEO; this term is derived by me!) you will definitely read this post as here we are going to show you how SEO is as easy as to “learn” just within a month.

But you can only learn; it takes a lot of practice to master it and if you are courageous then you will definitely be eager to read this because you will get something new to try your hands on. So, let’s dive into the journey of learning SEO; the major part of internet.

Discover SEO in two fortnights:

Part 1 : SEO Concepts

When you go to school, you are asked to start with the first letter A. Same way, in SEO school; you will have to first know about Basic SEO Concepts. These are as follows:

How search engines work?  SEO is directly attached to search engines in the same way like as a child to its mother. Hence, it is of prime importance to know the nature of the mother first i.e. functioning of search engine.You can do this by watching Matt Cutt’s videos. This will help you understand search engines in a better way.

Create your own SEO reading list:  Changes occur on regular basis in SEO field. Hence, it is necessary for you as a learner to be constantly updated with these changes. So, it is of prime importance for you to keep reading various SEO blogs from well known websites so as to be aware of latest trends.Here, is the list of some very useful websites that regular updated blogs on SEO:

• Hubspot Marketing blog
• Moz
• Search Engine Land
• Search Engine Watch
• Backlinko
• Point Blank SEO blog
• Matthewbarby.com
• SEOnick
• DejanSEO blog

How SEO works in Inbound Marketing? After performing the above two steps; now it’s time to understand the role of SEO in inbound marketing. SEO and inbound marketing have symbiotic relationship.The success of inbound marketing depends on SEO by making sure that content is easily searchable. Inbound marketing enables SEO by providing appropriate quality content that people love to read.To understand the concept of Inbound marketing in depth; it is necessary to understand how SEO is useful here and then one can easily create perfect inbound marketing strategy.

Know about Fundamentals of On Page SEO:  In school curriculum; every book has a separate page known as fundamentals where the basics of that particular subject are given. In the same way, before reading the entire SEO book; it is necessary to understand the fundamentals of its two main types: On page and Offpage.On page SEO includes following:

• Content ( Words and the one included in Design)
• Title tags
• URLs
• Image Alt Tags
• Internal linking
• Schema Markup
• Site architecture
• XML sitemaps.

Know about Offpage SEO fundamentals:  The main fear of SEO relates to Off Page. But this should not happen and so it is necessary to completely understand the Off-page SEO basics.This part of SEO is entirely connected with links. This includes everything that is related to site’s visibility on search engines. It is something performed at the back end of any website.Here, one needs to develop complete understanding of everything that is involved in off page SEO.

Make most use of Google Zoo:  You might have heard SEO optimizers shouting at Google updates as most of the Google algorithm updates put everything aside that is not up to the mark and this sometimes destroys all the hard work carried out to bring website among top results.So, it is necessary to be aware of various Google updates such as Penguin, Panda, Huumingbird, Pirate etc. One can check the website using Baracuda’s Penguin tool to know whether the website is affected via algorithms or not.

Part 2 – SEO Tools:

Once you have completely understood the fundamentals then it is time to know about various SEO tools. It is necessary to have these tools handy in case you stuck up in any issue.

Develop Analytics:  Create your own entire analytics package. Google Analytics is a tool that can help you to select required analytics packages.

Create your Google Search Console:  If you really wish that your website should rank high on Google then it is mandatory to have Google Search Console. This tool will help you to view your website in the similar way as Google does by providing you necessary insights into those pages that are indexed, links that point towards your site, well known keywords, rank positions and click through rates.Properly set up this and search for some data and once you have your hands on it, then you can also try such tools from other search engines.

Part 3- Competitor Analysis and Keyword Research:

If you really want to be an expert in the SEO field then always keep these two things in mind; Competitor analysis and keywords. These perform the same role as water and salt does in any of the eatable items.

So, these two are the key ingredients which are solely responsible for success of any SEO strategy. Hence, it is very necessary to spend sufficient time in enhancing your skills in SEO.  Patience is the key here. Here, you have to offer a better solution for your visitors.

Become a Keyword Research Expert:   Doing quick keyword research is the thing that one should master. One can sign up for various courses offered by experts like the one Nick Eubanks’ one-week course.Once you have registered yourself for this course then you will get one email per day for a week which teaches you the implementation of different stages of keyword research and this is so powerful that within a week you will master in such a way that you can easily complete one keyword research project  for your business. The cost of this course is $127, starter version is available for $67 but opt for the former as it is worthy of investment.Another way where you can learn keyword research for free is to learn from various free keyword analysis tutorials and one such useful is Keyword tutorial by Matthew Barby. It includes the complete process of keyword research including keywords for blogs as well as use of various tools that can be used for the purpose.

Carry out Competitor Analysis:Before you actually develop a SEO strategy; perform competitor analysis. While doing so; you need to have answers for these:

• Your main competitors
• Their traffic levels
• Keywords and phrases they are ranked for
• Back link  profile view
• Their Social media presence
• Their Content strategy

Part 4: Link Building

Link building is the heart of SEO. We are sure that once you finish reading this part; you will easily be able to develop your own link building strategy.

Know what is link building:  Link building is linked with off page SEO. This refers to the practice of getting links from other websites on your own.  The more qualitative links your website has; the more rankings your website will have as linking is one of the significant SEO ranking factors.Links are build by many ways however this is not anyone’s cup of tea. It is a very challenging as well as time consuming task. So, by creating useful content one can attract many links in an organic way.

Create a link building strategy: No, this is not something where you will get some resources with bunch of links available at a certain cost. This means you must have complete understanding of significance of link building and must have complete idea of how it should be done.

Part 5 – Local SEO:

Know what exactly local SEO is? In recent couple of years, Local SEO has become a hot trend. This is very different as compared to traditional SEO because it is completely focused on providing results which are relevant for any searcher based on the location for which he/she searches. Always prefer to use Google My Business to start with Local SEO.

Part 6:  Measuring SEO

To get best results from the strategies, it is necessary to measure your SEO efforts. So, always keep a track of the data for various things like as rankings, referrals, links so as to analyze SEO strategy and boost SEO success.

Now, here you will have a question in your mind. What things must actually be measured in SEO? The answer to this is as follows:

• Role of search engines in referring your website.
• How many referrals come via search engines?
• Visits that take place by using particular search engine terms and phrases.
• How many conversions occur by using particular search term or phrase?
• How many pages receive one visit from search engines?
• Rankings.

The most important thing here is to properly adjust your SEO metrics along with goals. Let’s say if you have set up a goal to get more email sign ups from blog content then the search visibility that is generated via long tail keywords that are in your blog content must be higher.

So, always try to have clear and realistic goals as it will make easy for you to identify the success and failure of SEO strategy.

Wind up:

We are 100% sure that this blog post will definitely help you to learn complete SEO from beginning to end and then you can be an expert by constantly practicing it. So, if you want you can re read it again and again.

Let us how much this has benefited you. Stay connected with us for much useful guides.

If you are the owner of small business or even if you are running a huge firm like Google, revenue is an important thing for you. Recently, Google launched its new Accelerated Mobile Pages project that makes the content load faster on web.

This project by Google is its alternative to various mobile publishing systems from Facebook and Apple. It is used to maintain web as the primary place to publish content. This is very useful for Google Search, Android, Advertising and Analytics products.

Today, most of the websites have the issue of slow loading web pages. As we all know, nowdays; mobile devices are the widely used means to surf the internet or we can say watch video, listen music and lots more.

Mobile devices have become the only source to make payments, do online shopping, read books, get information and lots more. Apart from this, mobile apps are slowly becoming popular and these will definitely replace the websites very soon.

Till the time, websites are accessed on mobile devices. It is necessary for websites to get occupied in those small screens and be easily readable. Now, websites are not any living things that they will adjust themselves to any screen size.

It is the task of web developer to create a website in such a manner that it easily gets adjusted to whatsoever screen it is accessed on. In technical terms, such websites are known as responsive websites.

So, apart from just responsive designs; several other factors related to mobile must also be considered like as storage capacity, slow internet connections, slow processors, small screens and lots more.

A website is to be developed keeping in mind all these factors. This is actually a very tough process. Over and above this, Speed is the leading factor that makes any website successful. The slower the website the lesser the views directly resulting into fewer sales.

Keeping all these things in mind, Google has launched a new project known as Accelerated Mobile Pages.

Google’s new AMP Project:

Page loading is a huge issue faced by most of the firms and this has been solved by many ways like as using engineering solutions to load pages faster. Another way is to develop native apps. Apple solved this issue by developing Apple News Publisher while Facebook did this with the help of Instant Articles.

These methods use their own systems to make content load quickly. However, these are valid for their users only.

This is easily available and you can test it now. You can use Google’s version of AMP enabled search. However, it is useful only for mobile devices and not desktop search. If we see the above given image which is a demo of AMP search results then we easily identify the difference between normal search results and AMP based search results.

If you click on any of the results, it will be displayed at the bottom i.e. below carousel. Carousels are only seen in AMP search results. In case, the search results don’t show any carousels then it means that there are no AMP pages related to that topic and hence Google will show you the normal results like the one mentioned above when searched for Antarctica.

Why Google launched this project?

The main aim of Google is to enhance user experience. In order to meet this objective; Google welcomes content that has video, animations, graphics along with smart ads that load quickly. The same code works on various platforms and devices in such a way that content is visible everywhere irrespective of the type of phone, tablet or mobile device that is used by the viewers.

Base of AMP:

The entire project is based on AMP HTML; a new open framework that is developed from the currently used technologies which allows websites to develop light weight web pages.

Slowly all of the Google Products will be using this framework and at present it is used by Twitter, Pinterest, WordPress, Chartbeat, LinkedIn and Adobe Analytics. This is the initiative taken by Google to make mobile web work better for everyone.

Suggestions by Google for Developers related to AMP HTML:

This project is solely for mobile devices. Hence, Google advices developers to use a limited subset of AMP HTML where there won’t be any animations, transitions and filters. Several make up elements are also restricted.

A boiler plate document is available for developers to initiate the process. It contains AMP JavaScript library that takes care of all tasks like as resource loading, code validation as well as access to certain AMP elements like as carousels, embedded tweets which are designed especially keeping in mind the performance.

Brief Note: This was all about the new Google update- Accelerated Mobile Pages which is used to improve the content loading speed especially for mobile devices. When it comes to mobile device, it is necessary to keep all these things in mind in such a way that any website when developed must get quickly loaded.

Developers may take time to get used to this new open source framework launched by Google. However, as time passes they will become familiar with the same.

Wind Up

This blog post contains all the useful information related to the new Google update. We hope this will be a perfect guide for all those who wish to get details about this project. If you have any additional details then don’t forget to share it with us as it may get published in our upcoming blogs thus becoming useful to other readers.

Stay tuned with us for more such updates, news related to IT industry. Feel free to get in touch in case you need more details or wish to leave feedback for this post. We are waiting to hear from you.

Recently, apple launched its new iPhone 6 model. Several iPhone 6 battery cases are available and these are the ones that are developed with inbuilt wireless charging. Wireless chargers can be used as these are already available for current Google and Samsung devices and some star buck stores too.

If you ask iPhone users as to which is the most lovable accessory for them then most of these will opt for battery case because this is what iPhone lovers love the most. These cases actually enhance the battery life as well as make it possible to charge the phone even on the go.

The ability to charge the iPhone without any plug in wire cable is highly accepted by the users. Various iPhone battery cases are available in the market but one such battery case known as X-life offers the answer as it comes with iPhone 6/6S air case – a smart phone that is the good combination of a battery case and QI enabled device.

Features of Xlife battery case:

• Includes 3000 Ah battery which can fully charge up iPhone 6 batteries.
• It has the thickness of 16.3 mm which is one of the largest battery cases that are tested.
• It is 155mm long and 74mm wide. This loses its slim dimensions.

Apart from other battery cases, this one is wonderful as it has amazing side buttons along with overlaid tabs and these all are very useful. There’s a small cut out for ringer/vibration switch. So, it becomes little tricky to access everything on iPhone.

Further, it includes the extender that can be used for all earphone jacks that are larger than 3.5mm. It is suitable for ear phone jacks of up to 5.8 mm.

It also possesses a perfect well protected display screen having very small raise of millimetre which protects the cell in case it drops with face down. Additional temper glass screen protector is also available and hence the case is a complete protector of your iPhone.

Several other features that make this battery case an amazing one are as follows:

• Removable battery and QI charging session.
• This reduces the weight thus enabling people to carry a slim case. This feature is useful if one needs to leave the battery section charging or use it on special occasions.
• It has two micro USB ports that are used to charge the battery even when it is detached from the iPhone.
• Another USB port is available that allows to charge the battery separately in case QI charging pad is not available.
• Both the iPhone as well as the battery case can be charged together using only one port.
• This QI section gets easily detached. The pad is much neater as compared to a trailing USB cable.
• A small button is given at the back of the case which is used to activate the battery for charging. There’s a quick tap that lights the four LEDS which shows the charging level.

Looking at its overall features, one can say that it is the most useful battery charging case especially for devices having 3000 mah battery however the battery section is easily detachable when not in use. It is available for just $69.99; being one of the most affordable battery cases ever.

Wind Up

Hence, if you are an iPhone owner then this is the best thing for you. Try it out and let us know your experience.

Recently the final version of iOS 9 was launched which is now available for iPhone and iPad owners. Hence, it is necessary to stay informed about this new iOS before updating your iPhone and iPad to this latest version.

Updating means one must also be aware about the backup process as this may be needed when something goes wrong.

So, how can one get this iOS 9 and which android devices are supported to it?

The new iOS 9 got released on 17th Sept 2015 as free software for iPad and iPhone. This will be available for upgrade for all those devices that are not more than two years old. Such devices will be able to get all of the new features of this new version.

Apple has also offered option to downgrade from iOS 9 to iOS8 for those who are unhappy with the latest version. One can also compare the features of iOS 8 and iOS 9. At present, iOS 9 will be available for iPhone 4s as well as the new models, iPad 2 and its latest models as well as 5th and 6th generation iPod touch. This is the same set of devices that easily run on iOS 8.

Well, there are still some devices that can’t be updated to iOS9. These are as follows:

• Original iPhone
• iPhone 3G
• iPhone 3Gs
• iPhone 4
• Original iPod touch
• iPod touch 2nd Gen.
• iPod touch 3rd Generation
• iPod Touch 4th generation
• Original iPad

Well, before actually upgrading the device with the new iOs, it’s advisable to have a back up. So, let’s see how this back up can be done?

Get the back up before getting iOS version updated?

Before initializing the update process, make sure that the iPhone, iPad or iPod touch is completely backed up using iCloud or the computer with the help of iTunes. In case, anything goes wrong then this data will be useful to you or else you may lose the complete data.

To get the complete data from scratch is really a huge problem. There may arise a need to re-install apps, add email accounts, synch contacts and add huge logins as well as passwords. One can take the complete back up using iTunes.

For this the computer needs to be authorized and it will ask you for sign in process to take the back up of your apps. iCloud offers 5GB of free storage and in case this is not enough, you can buy extra space in case you don’t wish to opt for back up process via iTunes.

Update the Apps: Some of the apps may not work with the latest version hence it is necessary to update the apps. The update needs atleast 1.3 GB of storage for temporary storage of downloaded files during the time of update.

The available space can be known by selecting Settings>General Usage. The complete list of apps will show you the ones that are stored in the Phone storage. The more storage will be of Photo Apps which is filled with snaps and videos.

All these can be transferred to Dropbox or we can say Cloud storage and then these can be deleted from the PC as this will free up the space. Most of the space is used up by videos.

Now download the iOS update and then touch the option “Install to upgrade iOS and then do as per the on screen instructions. Yes, one can also update it with the help of iTunes. You must have the latest iTunes and then connect your device which will then show the message stating that a software update is available.

Click on the update and you will be asked to download and install the update. The device should not be disconnected till the time complete process is finished.

Wind Up

So, if you are interested to update your iPhone with latest iOs version then this blog will serve as a perfect guide for you.

It is the buzz around the world for the new apple iPhone 6S. People are planning to upgrade their iPhone. However, if you are one of the slim mobile lovers then beware Apple iPhone 6S is not for you.

Why is this so? The reason iPhone 6S is the heaviest models of all. It can be said as Apple’s heaviest mobile phone ever. The weight of iPhone 6S is 71% more as compared to iPhone 5 and iPhone 5 S. This also weighs 42% more than its first iPhone.

Talking about this new iPhone 6S, it weighs 192 grams or we can say about 6.8 ounces which is more as compared to its model the iPhone 6 Plus having the weight of 20 grams and 0.7 ounces. This new iPhone 6S is the result of the new 3D Touch Display.

Why it has such heavy weight?

iPhone 6S has a pressure sensor that’s developed into backlight of the display which makes the screen heavy as compared to other models. However, here’s a good reason for that: the screen can now sense different pressure levels from your fingers.

Some also think that this increase in weight is due to the alloy mixture which is unknown. The 7000 series aluminium alloy is slightly denser as compared to those 6000 series alloy. According to Apple, iPhone 6s Plus contains only 2 grams of aluminium as compared to that of iPhone 6 Plus.

This new aluminium will save Apple iPhones from bending. Hence, it is not responsible for its weight gain. However, the new 3D Touch Display makes new iPhones thicker and heavier as compared to its previous models.

This display assembly now weighs 29 grams as compared to previous one which weighed 12 grams. The reason here is Apple added a completely new layer to enable the display to maintain the pressure.

The new layer of capacitive pressure sensors is developed into the display backlight and this makes the screen heavier as well as thicker.

Along with this, the new taptic engine offers haptic feedback so that users can be made aware about their presses that are registered using the phone. This is also a new addition that offers new space to the customers.

What about the Battery?

Batteries are very small as compared to those of last models. The new iPhone 6S and 6S plus will have same battery life as the iPhone 6 and iPhone 6 Plus as the new chip is more efficient than the processor that it replaces. The hardware as well as software are optimized more for power efficiency.

Apple people are in constant try to make iPhones as thin and lightweight as possible making it very thinner than ever. This generally comes at the expense of opportunity to solve the user experience and provide them solutions like as improved battery life and pack in the most powerful long lasting battery.

Wind Up:

Hence, if you are the one; a fan of slim iPhones then it is still time to wait for these iPhones as more such new models will also be in queue to provide better user experience.

Few days back, you might have seen some changes in Google’s icon. The G in capital letters in blue colour and e, little bit slanting. Yeah right, we are talking about the new amazing fantastic new Google’s logo that was changed recently.

So, are you curious to know about how this new logo was created, who created it and when? If you possess a scientific mind then definitely you will have these questions. Yes, we have such minds and so we thought to share the same details with our readers.

Today, in this blog post you will get good knowledge about Google’s Logo. So, let’s begin:

If we look at the above image, Google has changed its logo at regular intervals of time with frequent changes in font, colour, style etc. Here, we will know some amazing facts about Google’s New Logo having four colours.

Facts about New Google Icon:

1. Design is similar to that of the one developed by Russian Designer Denis Kortunov: One of the interesting facts is this new icon looks similar to one of the designs developed by Russian Designer Denis Kortunov few years ago. It is believed that this Google’s new logo design is just a little bit change in one of his designs. We can say that Kortunov’s final cut is the result that is used to develop this current symbol of well known popular search engine.

   This means that the logo was designed years back but was adopted today as the new latest logo design. Yes the design developed by this designer doesn’t exactly match the logo, however there’s some resemblance between the two.
   Hence, one can say that this logo design is actually the classy version of the one that was previously created by Kortunov from Russia. It has some relatively less tweaks that are made by Google which can only be noticed if one views both the logos very firmly.

   There were several other logos that were not accepted like as:

   • Ball Logo by Yegor Gilyov
   • Ring Logo by Valera Namazov
   • Double O Logo by Dmitry Joukov
2. New Logo Font Introduced: In all the previous logos, Google has used Serif font face as well as general letter spacing. These have never changed. The best among all the Serif fonts is Times New Roman and others different types of Helvetica.

   However, if we talk about the new logo font; it is “Product Sans” which was created in-house especially for designing Google’s New logo, this font is much scalable as compared to previous one.

   Hence, now Google’s logo looks more attractive as compared to its previous versions. We can see the revised font, spacing as well as resizing of the letters and what has remain the same, is the colour scheme.

Google’s design is in some or the other way related to some of the aspects of rivals’ branding where we can see the theme is still the same. When we compare this design styles, we can feel that Google, Microsoft and Apple borrow logo ideas from each other.

Apple had the colourful logo in 1977 while Microsoft after constant logo revisions finally adopted one logo in 1987 with the elegant and simple design in black Sans Serif Text. Talking about Google, its logo remained classic till 2015 which finally changed with the new font and corporate look.

Wind Up

This information shared here can be useful to the readers in several ways. Know some more facts or any other details; don’t forget to share them with our readers.

Social Media; be it business or personal use; it is widely used in today’s time. Now, this field has expanded to an extent. Social media is now covered with various tools as well as easy to adopt strategies which help businesses to grow in organic ways without spending single extra penny.

With years of experience in the field, experts have now come with some tips and tricks that will make it easy for online marketers to frame effective social media campaigns which can actually yield the required results.

Yes, everyone wants to get sufficient return against the investment in developing social media campaigns. This blog post will highlight some of the useful tricks that can help business owners, social media marketers and more.

Let’s discover what these strategies are:

1. Develop ads for more than one version: While writing headlines for buffer blog posts, you might have noticed many of the options which can be tested to know what works the best. Same rule is to be applied with social ads.

   If you see a successful social media ad then it may not be the first hand creation. Many variations might have been made till it reaches the audience. These variations can be in the form of:

   • Several versions of the ad copy
   • Checking different images
   • Ads that suit your target audience

   In a nutshell, always create ads for several versions, check out what is working, and ignore the ones that render low performance and then something new must be started.

   You can try different versions by using various words; time prompts to create a sense of emergency. When it comes to images, one can test things like Product pictures, people faces as well as names.

2. Develop a Habit of Using “Learn More”: When you create ads for let’s say “Facebook News Feed”, you can easily add one of the seven buttons with your ad. Here, instead of adding any other button; make sure to use “Learn More” which is very useful.

   These buttons can be added at the bottom of any Facebook Ad. Out of the seven popular buttons; you can choose the one that you like the most. These are as follows:

   • Shop Now
   • Book Now
   • Learn More
   • Sign up
   • Download
   • Watch More
   • Contact Us

   This helps to focus your ad to a greater degree. Adding such call to action buttons can compel customers to take quick action.

   Apart from all other buttons, Learn More is the one that leads to maximum conversions.

3. Develop a custom landing page: If your social media ad or we can say campaign is there for increasing conversions and here the ad must contain more than just the ad, it should be such an interesting one that forces visitors to click on it.

   Some of the successful social media campaigns include custom landing pages. Your landing page must be equally targeted as your ad.

   This principle is adopted perfectly by eCommerce websites that target only single product and then the person is automatically navigated to other pages such as main web page having complete menus as well as related products.

Wind Up

These tips will definitely help digital marketers to develop result oriented social media campaigns. Get advice from experts and get one such campaign developed for your business.

In this huge techno world, you will find people selling fake iPhones but how will you differentiate the fake from the real ones? How can you identify the real iPhone from the duplicate ones and save yourself from fraudsters?

Let’s say you are at a public place and a salesman comes to you requesting you to buy the iPhone and help him earn something as he had not earned a single penny in the entire day. He says he’s in a hurry and wants to sell the iPhone on urgent basis.

You are baffled, confused and you feel that the iPhone might be a fake one. But is this the right way to judge it? Who knows that may be a real one? Even in huge shopping malls as well as online shopping sites you may be cheated with fake ones.

There’s a complete possibility that you are shown a real one but given fake one however how you can know the difference is the point here?

Fake iPhones: Huge Problem

When asked to Apple about the same; it denies to discuss the issue however accepts that the issue is big and they don’t have numbers for the same. But if we discuss for the evidence then recently nearly 40,000 duplicate iPhones were caught from China.

These duplicate ones are sold easily overseas. People are able to make good living by selling them. When it comes to electronics, unreal iPhones have a huge market along with other fake ones.

Talking about the market share of these counterfeit electronics, these were the second most captured commodities having maximum retail price of up to $145 million and $162 million during 2013- 2014.

This is not the real volume of counterfeit goods but only the numbers that show the captured ones. Nearly 13% of counterfeit goods were sold which showed that the volume must be higher. But still, the numbers are unknown.

Even today, many of the fake iPhones are sold on daily basis. So, no matter whosoever is trying to sell you the iPhones, you must be able to identify whether these are fake or not. From this blog post, you will know the types of Fake iPhones so that you can easily recognize them.

Types of Fake iPhones:

• Franken phones: How to know if an iPhone has real Apple parts or not? May be the smart phones contain assembled parts from scrapped phones which are sent for recycling. These phones are then fitted into new cases in such a way that these look like real iPhones.

  Lookwise these are awesome but functionwise you will repent for purchasing them. If you look at the back of the iPhone 6, you will find its IMEI number under the iPhone logo. If that doesn’t match up with the one available under Settings then you will know that the iPhone is a counterfeit one.

  This same IMEI is also available on the iPhone box. These three should be one and the same, if any of these differ then it is a fake iPhone.

• Masked Android Phones: Some of the fake iPhone creators try to convert an Android into Apple iPhone. Such phones can be easily recognized. These have cases similar to the original ones but to confirm whether these are real or not, here’s what you can do:

• Try to request Siri from Home button. If it’s not responding then the iPhone is either fake or defective.
• Check the icons on the home screen. If there’s a Google Play store then it’s not an Apple iPhone but Android in disguise.
• Here also the IMEI number will help you to ensure whether the iPhone is real or fake. This can be checked by copying the IMEI number from Settings and checking it from Apple’s online warranty checker.
• This will show you the iPhone model type as well as its warranty status. For fake iPhones, you will get an error message.
• Another thing is to look for SIM card trays. New iPhones now use nano sim cards.
• iPhones use five pointed screw heads. So, this must also be borne in mind.
• With these check points, you can easily set apart the fake from the real ones. However, if you want to have an Android phone that looks like iPhone then these can be a good choice for you.

Wind Up

So, next time if you are asked to buy an iPhone that’s available for cheaper rate then make sure to identify whether these are fake or real ones. Yes, sometimes outdated iPhones can be available for cheap but this cannot be the case always.

So, make sure to be alert while purchasing an iPhone and save yourself from being deceived.

What is meant by makers and how can they be motivated? Makers are those who have new creative and innovative ideas and have a complete access to various professional tools. These makers help to transform business to an extent.

With the help of proper community and collaboration, their innovation is inspired on regular basis by means of creating new gadgets, machines, robots and wearable. Currently, the business industry has changed.

Now, innovations are not anyone’s monopoly. These are now given the proper opportunity to develop cutting edge products and then check them in different workplaces and then share the inventions online so that they can develop something new to the market.

Via this connectivity, makers can then easily contribute some sort of unique things to the people using internet. This huge internet where everything is interconnected via several devices make use of sensors in order to communicate with people, environment etc. This is the future of technology worldwide.

Economy of Innovation:

IT is a field completely filled with innovation. Previously, huge companies, corporations were responsible for offering something new to the industry but now the trend has changed. Even an individual or a group of individuals can come forward with their unique ideas and innovations.

This leads makers to lead the world of innovation. Hence, industry has no option but to accept this new trend and support these makers with latest tools and technology so that these individuals can get empowered and their creativity can then get advancement.

Their creativity can then definitely solve the engineering problems coming in the future. If we consider few examples of innovation then TechShop developed professional makerspaces all over the nation in order to offer high end tools to the engineers.

Thus, several companies like GE and TechShop are boosting the latest process of developing products as well as gaining the creativity that is used to develop those products. If companies wish to remain competitive then they need to make the maker movement even bigger which makes it convenient for any idea to be originated from the imagination of an individual.

Once the development is accepted then comes the task to collect funds to support the development project and this can be done via various crowd funding sites where success depends on the consumer valuation of product rather than examining the venture capitalists.

Transforming education:

For education systems it is necessary to accept the maker movement as well as make sure that students can get quick access to most of the tools as well as resources which allow makers to create something new and unique for the world.

Education systems produce graduates who can work with the firms that create innovative things. Instead it should focus on producing graduates who can develop firms that produce innovative things.

Hence, there’s a drastic change that actually education systems need to apply in order to create more maker spaces.

Wind Up

Today, innovation is highly appreciated by the society especially consumers. Consumers want something new in the market rather than seeing the things which are already in their shelves. By promoting new technology, innovations; the product development gets enhanced thus enabling makers to be the creators of new industrial revolution.

If you are running small or medium business enterprise then this blog post is for you. Your business may be online or offline; you might have kept separate budgets for offline as well as online marketing.

When it comes to online marketing, you may feel what will serve you the best; a website or a social media page? Creating a social media page doesn’t cost you much, yes free website building tools are also available in the market.

But then where to spend your time and efforts in such a way that the resources should not get wasted? These questions might attack your mind every now and then. Some can create both; website as well as business page.

Yet, only creating them is not enough, whatever you select; once developed these are to be maintained, optimized so that visitors can actually look and like and interact with you via that medium and hence it is important to decide what suits your business the best?

Let’s start the discussion here and decide what will work best for businesses like yours:

We all know that Facebook is one of the most popular social networks and most of the people spend their time more on such social media sites rather than surfing internet. On the other hand, now days websites are hardly accessed because everyone gets connected with each other via social media sites.

Now, with Quick Call to Action buttons launched on Social media pages; it has even become easier for visitors to get in touch with you if they are interested in benefitting from your services. So, if we closely look at the demand, usability rate then Social media page is more preferable as compared to the website.

Well, having website is also important as it mirrors your business on the internet and showcases your business highlighting its strength to the viewers. However, if we compare both the Social media works best as compared to a website.

Here’s how? :

The main platform that connects people from one end to the other is social media. Among various social media sites available, Facebook is widely used among people. Customers love to connect with small businesses via Facebook.

As per the survey, near about 70% of Facebook users connect to at least on Small business via Facebook. This means if you properly maintain your social media page then chances are there that you can get more traffic on your Business page as compared to that of website.

Hence, we advice to create your business page as well as have a website but focus more on optimizing your Business page and interact with audience from every possible social media platform where you have your target audience.

Yes, selection of such platforms also depends on the target audience. For instance, if your target is professionals then LinkedIn will be the best place for you to get connected with people who are in need of your services.

Wind up:

Through this blog post from Softqube Technologies; Online Marketing Services Provider India, we are sure that small business owners will get a perfect idea as to how to proceed ahead when it comes to actually developing your brand reputation in the online world as well as getting maximum customers.

Do follow the advice and if you get benefitted from it then don’t forget to share this post in your circles.