Is your SEO Strategy Considered As Spam?
February 13, 2015
SEO Field is full of experts. Strategies are developed as per the need. Companies are there to fulfill every need of their clients. However, still situations are such when perfect SEO strategies are also considered as spam. So, how can one deal with this situation?
Generally, to show SEO strategy as constructive and useful; there are two disbeliefs that must be removed and these are discussed here. This clarity will help people to understand everything about perfect SEO Strategy.
Two main misconceptions about SEO Strategy
- Role of SEO in a website: The reality about SEO services is that it is usually not tough work, but that does not indicate it is simple. Still, it takes dedication, time, strategy, effort, method, technique, experience and skill to perform effective SEO services. Someone can utilize superb services of SEO as it is within your attainment to understand the things, but not all can apply levelheaded strategy to make possible suitable SEO.For some, SEO revolves only around keywords and meta tags and this causes two issues
- SEO is a vast field however it sometimes is underestimated while it should be actually given utmost importance.
- A wrong belief that SEO people work alone and have no interaction with other teams in the organization gets awakened once again.
It is necessary to make people understand that SEO exists everywhere in website architecture, in website content, URL’s, images and everywhere. No single corner of website remains untouched. SEO is everywhere.
The main aim of website is to interact with audience. It is made by the people for the people and nor any software can understand the website as humans do. So, for the ease of search engine crawlers, it is important to use those keywords which help the website to get easily crawled by search engines.
- Spammy Link Building Practices: The main SEO field that was responsible for many downturns once upon a time. To gain the traffic, people used to buy links and the main purpose of creating websites was just to get more links.Google made many efforts to remove SEO from such spammy link building practices and one such effort is the creation of Penguin algorithm. Even today, Link building is useful but now there are measures to wave off spammy links and give importance to only natural links.Now a days, link building is given more attention, methods to develop reputation and maximize visibility are more focused upon. With the help of an SEO expert, natural links can be brought which helps to increase the website’s domain authority.
The key product areas are determined by an SEO expert and keeping in mind those key areas, content marketing campaigns are designed accordingly. No crappy content serves in today’s marketing world. High quality content will lead to increased visibility and effective reputation.
Wind Up
From this post, we can know that SEO is a center of any website and it needs to be combined with marketing and development tasks with a view to achieve company’s goals.
Days are changed and now SEO people work along with web designers as well as marketing team. Experts at Softqube Technologies, reputed SEO Services in India, love to render suggestions to those who wish to achieve their revenue goals. If you are one of them, then we are here for you.